La Concha Key West: A Historic Gem in the Heart of Old Town
When you think of Key West, images of turquoise waters, lively streets, and sunsets at Mallory Square might come to mind. But tucked into the very heart of Duval Street, the La Concha Key West Hotel stands steady as one of the most iconic historic landmarks of Old Town. Known as the tallest building in Key West and bursting with fascinating tales, it’s more than just a hotel—it’s a gateway to both a tumultuous period in history and modern luxury.
Join us as we explore La Concha’s rich historical significance, winding through its storybook past, cultural role, and unforgettable visitors. Along the way, we’ll uncover its transition into the Marriott family and how it continues to offer today’s guests a perfect blend of historic charm and contemporary comfort.
A Star is Born in Paradise
Built in 1925, La Concha was a much-needed addition to Key West during its heyday of prosperity. At the time, Key West lacked sufficient accommodations for travelers despite being a major tourist destination. Enter Carl Aubuchon and Jefferson Browne, whose vision led to the creation of the La Concha Hotel. Designed in a Renaissance Revival-style stunner by G. Lloyd Preacher, the seven-story marvel showcased the era’s architectural grandeur combined with state-of-the-art luxuries—a true “modern, fireproof” historic landmark.
Its opening day in 1926 was a grand affair. Imagine checking into a room for just $3 a night while enjoying lush carpets, marble floors, and breathtaking panoramic views of the island. Guests could indulge in steak dinners for an extra 35 cents—a “rich history” moment for sure! The towering structure immediately became the center of attraction in an area hustling with cigar factories and lively dockworkers.
Unfortunately, not long after its flourishing start, the 1929 stock market crash devastated Key West’s economy, earning it the reputation of being one of the poorest towns in the United States. The La Concha stood as a resilient figure during this time—a solid historic location symbolizing both the challenges and hope of Key West.
Key West, La Concha, and Cuba’s Role
At its peak, Key West served as a cultural bridge between the United States and Cuba. Visitors from northern cities like New York flocked to the Southernmost Point, enjoying a glamorous stop at La Concha before boarding ferries to Cuba. During Prohibition, the waters around Key West became a hub for rum runners, with alcohol flowing from Havana to local speakeasies and beyond—La Concha undoubtedly played host to many fascinating figures during these clandestine escapades.
The proximity of Key West’s Cuban neighbors also shaped its culture. Historic sites like the San Carlos Institute, located just blocks from La Concha, are a testament to this rich Cuban influence. Today, the Ernest Hemingway Home near La Concha draws crowds celebrating the author’s ties to the island and his adventures during Hemingways Days every year.
Famous Visitors and Legendary Stories
La Concha isn’t just an iconic hotel—it’s immortalized in the pages of literature and whispers of ghost stories. Ernest Hemingway himself referenced its tower as Harry Morgan sails away from Key West in To Have and Have Not. The author undoubtedly wove moments of his Key West surroundings into his legendary works.
Tennessee Williams also played a central role in bringing La Concha fame. He finished A Streetcar Named Desire while living in a sixth-floor suite at the hotel. Later, Williams would go on to establish his permanent residence in Key West, living just a short walk from the hotel.
Rumor has it that Al Capone himself enjoyed La Concha’s sweeping views and prime location—a fitting haunt for one of history’s most notorious figures during Prohibition.
Ghosts
What’s Key West history without a little supernatural intrigue? Like many historic landmarks, La Concha has its fair share of ghostly tales. From apparitions spotted in the gift shop to eerie happenings, such as glasses of wine being mysteriously overturned, visitors have reported encounters that will send shivers down your spine.
The most infamous legend recalls the tragedy of a worker falling down an open elevator shaft on New Year’s Eve in 1982. His ghost is said to linger, making La Concha not only a historic landmark but also one of the island’s spookiest venues.
For thrill-seekers, the surrounding streets of Old Town Key West similarly harbor stories. Don’t miss the haunted tales of Robert Curry at the Hard Rock Café or the restless spirits at St. Paul’s Episcopal Church Cemetery. Planning a ghost tour is a must during your stay!
Plan to go on a ghost tour while in town.
La Concha Today: A Marriott-Marvel in the Center of Old Town
Fast forward to today, La Concha Key West Hotel has maintained its historic charm while introducing luxurious accommodations under Marriott’s Autograph Collection. Renovated to offer modern amenities while retaining its rich historical essence, the hotel now marries contemporary comfort with its storied past.
Located just a short drive from Key West International Airport, in the heart of Key West, the hotel features premier amenities, such as a fitness center and a heated outdoor pool—perfect for a relaxing dip after a busy day exploring Old Town. It’s situated within walking distance of the famous Hemingway House, Mallory Square, Key West Aquarium and Key West’s vibrant nightlife, making it the perfect base for your adventures and outdoor activities.
Guests can also enjoy fine dining at 430 Duval, the hotel’s on-site restaurant. Featuring a diverse selection of dishes inspired by Caribbean flavors, it’s an iconic destination where history meets palate. Whether you’re in the mood for a leisurely breakfast or unwinding after sunset, this spot promises a richer travel experience.
Plan Your Stay at Key West’s Iconic Hotel
La Concha has been a beacon of hospitality since the 1920s, and its rich history makes it one of the most significant landmarks in historic Old Town Key West. Whether you’re a history buff, a lover of timeless luxury, or simply someone who appreciates the authenticity of America’s storied past, La Concha is a must-visit.
Book your stay directly through Marriott for the best available rate and insider savings. Explore this legendary place for yourself and discover why it’s one of the best historic destinations in the heart of Key West.
